During my graphic design internship with the NEED! team in 2023, we launched the first "need!trip" themed event at Wumeng Grassland in Guizhou, from August 25 to 27. Over three days, participants escaped urban life to enjoy experimental art and music in nature, with 13 artists hosting 22 workshops by day and 16 musicians turning the nights into a lively musical feast.
This is a microbranding visual design exclusively for this first event, by Suy Wang and Zhijie Chen.